Freja Studios was founded in Berlin by friends Natalie, a fashion designer, and Rebecca, a vintage store owner and entrepreneur, who bonded over a shared love for sustainability and timeless design. In November 2022, they combined their expertise to launch Freja Studios—a curated re-sell store with a focus on quality, simplicity and modern silhouettes.

In July 2024, Rebecca parted ways with the company, and Freja Studios continues under Natalie’s leadership, remaining true to its founding beliefs. With a background in fashion design and creative direction, Natalie brings years of industry experience, from leading womenswear collections to styling and e-commerce content production. Her expertise shapes Freja Studios’ carefully curated selection, ensuring each piece blends timeless craftsmanship with contemporary wearability.

Freja Studios is committed to circular fashion, extending the life cycle of beautifully made garments while reducing waste. Moving beyond fleeting trends, the focus is on investment pieces where quality, craftsmanship and individuality take centre stage.

Whether it's a statement piece or a timeless wardrobe staple, Freja Studios offers a curated shopping experience that celebrates both style and sustainability.